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Frbiz.com Reports China Unicom's 3g Business Development For Lower Than Expected

China Unicom (600.05 thousand, closing price of 6.58 yuan) yesterday announced the

September operating data out of the recent trough, a continuous chain pick-up in two months to achieve. However, most focus on the 3G market, business, China Unicom WCDMA since before National Day, after the official commercial to promote the situation shows just before the wide gap between expected, resulting in the secondary market after the holiday company's stock price significantly underperform broader market.

The promotion of 3G services lower than expected

China Unicom announced a scheduled monthly operational data. September's GSM mobile phone subscribers added 935,000, while over the same period fell 26.1%, but the chain has achieved 15.9% growth rate.

This indicator Unicom is the second consecutive month the chain improvement. Company G net new user data into the second quarter, after falling into the low in July is also a record low of 680,000 for the year. Thereafter in August rebounded to 80.7 million, 18.7% sequential increase. Data improvement is subject to broad industry environment. 8,9 month of the mobile phone business has always been the peak season.

In addition, the company "heavily invested" in 3G service late last month finally official business, but at the moment seems to push forward but did not reached expectations. Market expectations "WCDMA-scale Telephone Number" was the catalyst, at least until now has not been honored. As of yesterday's close this month, the Shanghai Composite rose more than 10 percent range, less than 4% over the same period China Unicom and also running the input tape.

Of its 3G handset sales are also far less than 2G handsets. In short, with the previously predicted a "hot" a far cry from the situation. Charges are one of the factors impeding the user. Reporter noted that the WCDMA business to come to consult the number of customers, and many, but most of the tariffs for the packages is still quite hesitant. Orient Securities said Zhou Jun, a researcher, products and channels, with the degree of the two elements is not high, also contributed to ineffective marketing Unicom reason: Star Products iPhone (mobile Internet) only accept online convention failed to shelves, shelves and other brands 3G phone types are not, and that social cooperation channel is not open. In particular the market this year involved to make the eye of the iPhone, the ultimate bare metal is 4,999 yuan, not only the outside world much more than previously expected 2,500 yuan, than the current gray market price.

Brokerage is still optimistic

However, the industry's leading broker of the company's prospects for the future development of WCDMA business, still holds a positive attitude.

China International Capital Corporation on September 29 to October 14 this half month period, for China Unicom issued a four studies, the focus that is being aimed at Unicom, the current plan gives the standards and iPhone handset prices. China International Capital Corporation believes that China Unicom is to improve the iPhone the logical price increase in disguise, "exclusive", so mobile phone cash subsidies to the relatively more attractive as far as possible to avoid the network through the iPhone to attract mobile phone users continue to use the move.

China International Capital believes that the current China Unicom mobile phone tariffs on the iPhone development in general is correct, if the secondary market price adjustments, therefore, it is a better buying opportunity, future drop in its stock limited space.

by: heiyou
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Frbiz.com Reports China Unicom's 3g Business Development For Lower Than Expected Atlanta